Geo-Fence Display

A Toyota Dealership Story

A Toyota dealership recently partnered with Atrium Health to offer employee discounts to healthcare staff. The dealership added a Geo-Fence Display campaign to target the healthcare clinic locations within 50 miles of the dealership. A radius was placed around each clinic location, and in-app display ads were served to anyone visiting the clinic. Ads appeared on mobile devices with messaging focused on employee pricing for Atrium Health employees.

The Challenge

Promote newly added employee discount partnership to Atrium Healthcare staff.

Solution

Geo-Fence Display.