July 16, 2019
SEO, PPC, and Social: The Digital Trifecta
Well, there’s no denying it: We’re in the thick of the Digital Age, and we’re not leaving it any time...
Category: PPC
September 12, 2018
5 Scripts to Help Manage Your PPC Campaigns Within Google Ads
Using scripts in Google Ads is a great way to help automate tedious tasks within your PPC campaign and will...
August 22, 2018
PPC Strategies for Multi-Location Businesses
For businesses with multiple locations that want to run separate PPC ads for each location, PPC can present a whole...
April 9, 2015
How to Optimize Your PPC Landing Pages to Reduce Bounce Rate
Here are some of the tips and best practices to prevent a visitor from bouncing off your site and instead, drive them to take action after clicking your ad.
February 9, 2015
Maximize Your Dealership’s PPC Campaigns with A/B Testing
The SEM world has seen a lot of changes over the past year; new betas, ad extensions, and editor tools just to name a few.
January 15, 2015
The 4 Rules for Creating Compelling PPC Ad Copy
Here are four rules for creating eye-catching copy to capitalize on a lower position or capture your audience at a higher average position.